MULTI-GENERATIONAL HAND & STONE FRANCHISEES BROADEN D.C. REACH WITH NEWEST SPA OPENING

– Mother-Daughter Business Trio Debuts Leading Massage and Facial Brand in Sterling –

STERLING, VA. (June 24, 2024)Hand & Stone Massage and Facial Spa, the nation’s leading luxury massage and facial spa franchise, announced today its newest spa opening in Sterling. Located at
21453 Epicerie Plaza Suite 125, the spa is celebrating its introduction to Loudoun County with a pre-opening offer of a free massage or facial with enrollment in Hand & Stone’s Lifestyle membership, available at the lowest-ever offered price of $79.95 and $0 enrollment fee. Under the ownership of Toya Evans, Chanel Grant and Lauren Williamson, the mother-daughter business trio currently overseeing three Hand & Stone spas across Virginia and Maryland, the new Sterling Spa marks the brand’s 21stunit in Virginia.

Toya, Chanel and Lauren have become some of Hand & Stone’s most impactful franchisees with their commitment to enrich underserved communities with the introduction of top-tier wellness options that prioritize health and wellness. Through their company, Healthy Living Ventures, LLC, the trio has made healthy options more accessible in various communities by establishing not only spas but also nutrition-focused franchises. Since 2015, the family-owned company has made it their mission to build their legacy and expand their offerings so even more people can improve their wellbeing.

“Self-wellness is so important to us, and we are so glad to have this platform to be able to preach the importance of prioritizing our individual health to the people of Sterling,” said Toya Evans, co-owner of Hand & Stone Sterling. “Which is why we’re so excited to offer a free service with the purchase of membership, so our new members, whether new to massage and facial therapy or not, can experience the power that a self-care routine can have on your overall health.”

Another way Healthy Living Ventures gives back is through educating others on business ownership and franchising, specifically women and people of color. Having created an online course, “So You Want to Buy a Franchise?” to address the major gap of only 8% of franchise owners being African American, they have now taught dozens of potential franchisees about the steps to business ownership.

The newest Hand & Stone in Sterling brings high-quality professional massage services, including Swedish, Himalayan Salt, Sports, Deep Tissue, Oncology and Prenatal massages to the Greater Washington D.C. community. Guests can also visit the new spa to enjoy Hand & Stone’s signature hot stone massage and best-in-class facial and hair removal treatments tailored to each individual’s needs or skin concerns, with a wide-range of services available for women, men and teens.

Like all Hand & Stone spas nationwide, the new Sterling location offers advanced skincare and spa services that incorporate new technologies at the forefront of the wellness market to enhance each guest’s overall experience. These advanced services include Decompression Therapy massage, Diamond Glow facial, NuFACE microcurrent facial, Percussive Therapy massage and LED Phototherapy facial, as well as innovations such as CBD oil enhancements and partnerships with award-winning skincare lines Dermalogica® and ClarityRX (CBD offerings vary by market).

All Hand & Stone services are performed by experienced licensed estheticians and licensed Massage Therapists. The brand’s commitment to guest experience has translated to an unparalleled level of expertise at each location, supported by best-in-class training and ongoing education resources. At Hand & Stone Sterling, members will have access to a team of wellness experts who specialize in providing exceptional skincare and massage treatments, ensuring a tranquil, relaxing, and comfortable environment.

The Sterling Hand & Stone spa is open Monday – Friday 9:00 a.m. to 9:00 p.m., Saturdays 9:00 a.m. to 7:00 p.m. and Sundays 10:00 a.m. to 6:00 p.m. For more information about Hand & Stone’s massage and facial services or to schedule an appointment, call 703-544-7328 or visit handandstonesterling.com.

ABOUT HAND & STONE MASSAGE AND FACIAL SPA

Hand & Stone is a more than 600-unit massage and facial spa franchise with a mission to deliver premium spa services to the middle market in a professional, affordable, and convenient manner. Launched in 2004, Hand & Stone now has locations across 36 states and Canada. Each spa features best-in-class massage and skincare treatment. Available for women, men and teens, a wide range of services are tailored to each individual’s needs or skin concerns. Hand & Stone facial treatments are performed by licensed estheticians, using top-of-the-line products backed by science including Dermalogica, IMAGE Skincare and ClarityRx Clinical Skin Care. The fastest-growing spa franchise in the country, Hand & Stone has been named No. 1 in the spa category by Entrepreneur Magazine in 2023, 2021 and 2020 and was ranked No. 8 on Forbes’ Best Franchises to Buy list in the high investment category. For more information, visit www.handandstone.com/franchise.    

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