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</html><thumbnail_url>https://handandstone.com/franchise/wp-content/uploads/sites/2/2024/08/Jennifer-Durham-Headshot-2022-1.jpg</thumbnail_url><thumbnail_width>1800</thumbnail_width><thumbnail_height>1304</thumbnail_height><description>Hand &amp; Stone's Chief Development Officer Jennifer Durham provides her thoughts on how the company uses this integrated approach to create a brand message that reaches new franchisees while supporting existing ones. She also discusses how they incorporate AI to engage prospects and customers and use technology to grow the brand and increase owner profitability.</description></oembed>
